Job Fairs are a great way to recruit new employees. Here are a couple of tips regarding choosing good job fairs from Brian Weiss, President of Recruiter’s Network:
1) Know their Media Plan – It might be a great location and a great time of year, but if no one will know about it, don’t bother signing up! . If the job fair organizers are not partnered or affiliated with a media company ask about their advertising plans.
2) Do Not Be First - Wait to see what other companies might be attending. Ask the job fair organizers who has committed. Getting a complete list will help determine if the job fair is "good" from the eyes of the jobseeker.
3) Pricing is Negotiable – Ask about early bird (or late bird!) discounts. Get creative…do you offer a service that could be helpful to the job fair organizer? Be a speaker, donate refreshments, provide a copier or critique resumes and get your booth for free!
4) Show Up! - If your company decides not to attend, go to the fair to evaluate it for next time. (Bring some business cards…you never know who you might meet!)
Source: Recruiters Network, Brain Weiss